“Short of changing agencies, how can I make our advertising more effective?”
It should be the most fun part of any project. So how did advertising get so frustrating?
“Why doesn’t the agency “get it” when they work with us?”
To say that clients want “science” when agencies are selling “art” is a gross simplification. But client direction and briefs could be improved while agency project management and explanations could be better too.
“If it comes to it, what is the best way to seek a new agency partner?”
We fully understand where these relationships go off the track, how to right them and when to go in a different direction without disruption.